Peran Penerapan Standardisasi dan Penilaian Kesesuaian dalam Peningkatan Kinerja Perusahaan dalam Perdagangan Internasional

One of the objectives of implementing standardization and conformity assessment (SCA) activities is to increase the certainty, smoothness, and efficiency of trade in goods and services between countries within the framework of international trade. The purpose of this study is to determine the role of applying standard and conformity assessment in international trade. The research method used in this study uses a descriptive exploratory approach to describe the role of implementation of standard and conformity assessment in international trade of Indonesia. Primary data collection in this study uses a direct survey method to 42 companies that implement standards and export with a questionnaire tool. Based on the results of the study, all respondents applied standards as meeting buyer requirements and regulations, quality assurance, and enhancing product competitiveness. Product testing carried out in laboratories accredited by the National Accreditation Committee (KAN) provides trust and mutual recognition of test results between countries. Calibration conducted to a calibration laboratory that is accredited by KAN provides measurement results of traceable tools at national and international levels. This research recommends that government policies be developed to increase mutual recognition and acceptance between countries for SCA activities that have been carried out.