Items where Author is "Ongky, Alex Sander"
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Windy, Manuella and Ongky, Alex Sander (2022) Pengaruh Electronic Word of Mouth (E-WOM) di Instagram terhadap minat pembelian pada merek kosmetik lokal yang dimediasi oleh citra merek dan sikap merek. Milestone: Journal of Strategic Management, 2 (2): 1. pp. 91-102. ISSN 2775-3565