Development of one-day trip tour package in lingga culture Village Karo District

Rosdiana, Pakpahan and Elita, Putri Sari Rangkuti and Claudia, Veronika Purba (2023) Development of one-day trip tour package in lingga culture Village Karo District. In: Proceeding Book The International Hospitality Entrepreneurship and Innovation Conference.

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This research was conducted in Lingga Cultural Village, Karo District, North Sumatra. The Lingga Cultural Village is an object with a unique Karo culture. The purpose of this study is to find out the itinerary and package prices. Even though the Lingga Cultural Village is very unique and has positive potential to be sold as a tour package because the existing tourist attractions in the Lingga Cultural Village have never been formed into a one-day trip tour package and the people of the Lingga Cultural Village are still not aware of tourism, tourism has great opportunities for new jobs and increases the benefits of society. The method used is a qualitative method. Data collection techniques included direct observation to see the conditions and attractions in the Lingga Culture Village and interviews with village managers to collect data so that it could be made into an itinerary and used to determine tour package prices. Documentation is done to strengthen research results and get an overview from the subject's point of view through a written medium and other documents. The conclusion of this study is that the Lingga Culture Village one-day trip itinerary is an itinerary in tabular form that can be made with a duration of about 9 hours, or a one-day trip. The calculation of the one-day tour package for Lingga Culture Village is based on two types of costs: fixed costs and variable costs. The selling price for tour packages that can be offered is Rp. 270,000 for a minimum of 15 pax with the start point of Grand City Hall Medan and with the target market of foreign tourists.

Item Type: Conference or Workshop Item (Paper)
Uncontrolled Keywords: Creation, Tour package, Trip. Recreation, Travel agents, Tourism development.
Subjects: Urban & Regional Technology & Development > Recreation
Economics and Business > Domestic Commerce, Marketing, & Economics
Depositing User: - Annisa -
Date Deposited: 16 Nov 2023 04:35
Last Modified: 16 Nov 2023 04:35

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